VEHICLE WRAP FAQ
- What is a vehicle wrap?
A vehicle wrap is a marketing tool in which vinyl graphics, or decals, are applied to a car, truck, van, bus, or any other vehicle to advertise a business or add a custom look that grabs attention. They are also known as car wraps, vinyl wraps, auto wraps, or vehicle graphics. Simply put, they are mobile billboards. Because they are so effective, vehicle wraps have increased in popularity and continue to be a great way to draw people to all types of businesses.
- Why choose a vehicle wrap over other alternatives?
Industry analysts have researched the effectiveness of mobile billboards. A 3M Mobile Media Advertising Case Study in 2011 had the following findings: 97% of survey respondents recalled the mobile ad, 98% thought the advertising created a positive image of the advertiser, and 96% thought fleet graphics had more significant impact than billboards. Vehicle wraps are also a one-time purchase instead of radio, television, and billboards, which will charge you for each time the ad is displayed or mentioned and for the duration of the ad. For a fraction of the price, a vehicle wrap gets more impressions on a daily and yearly basis than any other advertising method!
- Where can the vinyl be applied on a vehicle wrap, and does it damage my paint?
You can apply adhesive vinyl to virtually any smooth surface of the vehicle, even curved surfaces. You can remove it just as easily without any damage to the paint underneath.
- How long does a vehicle wrap last?
Vehicle wraps have a general life expectancy of about 5-10 years, even when exposed to rain, snow, and other harsh elements. Our goal is to ensure that you get the most from your wrap, which is why we use only the highest quality vinyl and laminate for all of our vehicle graphics.
- What is the turnaround time for a vehicle wrap?
There are three phases to a vehicle wrap: Design, Print, and Installation. As soon as you outline the design criteria for your wrap, we work hard to provide an initial mockup within a couple of days. After you finalize the design, printing and lamination are started and usually take 3-5 days. Finally, the installation can begin, and usually can be completed within 1-3 days depending on the turnaround time of the vehicle wrap shop. You should always schedule installation well in advance.
- I want to advertise my business with my vehicle, but I don't necessarily want a wrap.